Kanye “Ye” West discovered one other strategy to fire up controversy. Only one week after he and his spouse, Bianca Censori, confirmed as much as the Grammys together with her in a nude outfit, the 47-year-old rapper marketed his style model, Yeezy, on Sunday, February 9, 2025. However was it truly a Tremendous Bowl business? As rumors proceed to flow into over Yeezy.com, discover out what we learn about West’s commercial and the controversial shirts his firm was promoting.
Was There a Kanye West Tremendous Bowl Business?
In response to a number of shops, together with The Hollywood Reporter, Los Angeles residents noticed a business play after the Tremendous Bowl of West directing them to his Yeezy web site. The advert didn’t seem nationwide; it gave the impression to be a neighborhood buy by West, because the spot indicated that it was “paid for by Yeezy LLC.” About two hours after the sport, the Yeezy business aired on Fox, in keeping with THR.
Within the quick advert, West was seen mendacity down on the dentist, capturing the promo from his telephone. Whereas displaying off his diamond-encrusted grill, Ye mentioned, “I spent like all the cash for the business on these new tooth. As soon as once more, I needed to shoot it on the iPhone. Um…Um…. Go to Yeezy.com.”
Yeezy.com sells a wide range of merchandise, from clothes to vinyls and CDs. Nonetheless, the day after the Tremendous Bowl, the web site was up to date to solely promote one merchandise: a $20 white T-shirt with a picture of a black swastika — the image utilized by Nazis in Germany in the course of the early twentieth century.
Had been we the one ones who obtained this Kanye business? #SuperBowlLIX pic.twitter.com/drovmqIBGJ
— BENNETT🦕🦖 (@BennettMarlow) February 10, 2025
Why Is Yeezy Promoting Swastika Shirts?
On the time of publication, the swastika shirts are nonetheless out there on the Yeezy web site. The one description of the T-shirts reads, “HH-01.”
Previously, West has shared his obvious assist for Nazi beliefs and Adolf Hitler. Moreover, he lately made a number of anti-semitic feedback on X (previously referred to as Twitter) earlier than seemingly deactivating his personal account after the Tremendous Bowl. Per CNN, the “Jesus Walks” rapper tweeted, “I’m logging out of Twitter. I recognize Elon [Musk] for permitting me to vent, It has been very cathartic to make use of the world as a sounding board [sic].”
Did Kanye West’s Twitter Get Suspended?
It’s unclear if West truly deactivated his X account himself or if it was suspended by the social media platform. In response to his final tweet, although, West seemingly took it down himself. Musk by no means publicly responded to the rapper’s direct be aware to him.
In 2022, West was briefly banned from Twitter for nearly one 12 months till it was restored in 2023.